This is a sponsored post.
Calling all Florida beach bums–with summer coming upon us fast you will undoubtedly be on the hunt for new, lightweight and beach-friendly threads. Luckily for you, a new lifestyle brand hailing from Michigan is taking over the east coast and not a moment too soon!
The brand, CKA Clothing Co., is popular with skateboarders, surfers and snowboarders according to the brand’s founder, 26-year-old Takoda Goldsmith, and is perfect for anyone looking to replace their department store clothes to support a small American business.
“CKA Clothing Co. is good for lifestyle wearers because it is a lifestyle,” he said in an exclusive interview with Uncovering Florida. “Do you like surfing and hanging around the beach? Then this brand is for you.”
Goldsmith started the brand in 2019 to encompass his passions of skateboarding, snow sports, surfing and art, and he makes all of the designs himself.
“I just took everything that I liked and was into and put into my own brand with my own style.”
Currently, the majority of sales comes via online shopping and through in-person events, however, CKA brand wear can be picked up in person at Crackerjack Board Shack in Michigan–a feat Goldsmith would like to continue.
“I’d like for the company to be in stores more. I want CKA Clothing Co. to be a household name kind of like Hurley or Billabong,” he noted, furthering the brand’s mission statement.
“So many brands that have their focus on sports are very concerned with sponsorships and pro athletes and that’s cool and all but the majority of people that enjoy these sports aren’t pro status and never will be, they simply enjoy it for what it is. [...] You don’t have to be Kelly Slater to enjoy surfing and your hobbies. Sure, it would be cool to catch a pro athlete rocking the CKA look but as a brand, it’s not what we are focused on.”
But what does “CKA” stand for, you ask?
CKA, which interestingly is not an acronym for anything, was just a few letters that Goldsmith put together that he thought “looked cool”.
“It’s just a few letters that sound good together in a circle or oval that looks cool. I tell people that
It’s up to their own interpretation. It can be whatever they want as long as they have fun with it.
CKA Clothing Co. will be heading to the west coast soon, but for now you can represent as an OG on the east coast.
Check out everything that CKA Clothing Co. has to offer on the official brand website here!